Osho in Print
Osho International: Publishing Fact Sheet 06/01/97
General overview
Osho is often referred to as the most prolific
author, with some 600 titles
to his name.
There are 4,800 hours of English discourses
recorded on audio tape, all
digitised on DAT, 4,000 hours of Hindi discourses
recorded on audio tape,
all digitised on DAT, and 3000 hours of discourses
recorded on video tapes,
all digitised on D2 digital video tape.
Osho is India's best selling author. Over one
million books and tapes of
Osho are sold annually, the audio tapes now
releasing via PanMusic, formerly
CBS India, India Today/Warner Music, HMV,
and Sony Music.
Information about Osho, his books, audios and
videos, and the Pune Osho
Commune International, is available on the
World Wide Web at Osho.org. The
site has about 25,000 visitors per month and
the Osho Zen Tarot is rumoured
to be the "most discussed item on the Body
Mind Spirit section of the World
Wide Web."
The site received NetGuide's Goldsite award
for overall excellence in early
1997.
Printed media--Overview
43 languages, some 2000 titles published,
and a further 600 under license
for translation and/or publication.
Over 180 titles are published each year, i.e.
a new title every other day.
Diamond Pocket Books, New Delhi, published
226 titles over the last 5 years
Some prominent publishers: Heyne, Bertelsmann,
Penguin, St. Martin's Press,
HarperCollins, Mondadori, Macmillan, Kodansha,
Edition Albin Michel.
International highlights
The release of India My Love in India in early
1997 was a huge success, with
a simultaneous launch in 36 locations across
the country. At the New Delhi
International book fair national TV covered
the official release of the book
by Dr. Manmohan Singh, former Union Finance
Minister, known as the
"architect of Indian Liberalisation". The
book was also launched by the
Indian High Commissioner to the UK, the Mayor
of Cleveland, the Indian High
Commissioner to Kenyaand other dignitaries.
India My Love is climbing on the best seller
lists in India, having reached
the 5th spot (source: Asian Age)
Heyne's From Medication to Meditation is in
its fourth edition and was
launched in a separate special edition as
part of a series of Heyne's chosen
self-help books. In addition, Osho's second
book from Heyne was just
published and a further two titles are in
preparation, all with
pre-publication sales of 2-3 times average.
Heyne have expressed interest in
an ongoing series of Osho titles.
Osho's "Life's Mysteries" from Penguin, number
2 on the non-fiction
best-seller list in India (source: Asian Age)
In the United Kingdom, Osho is distributed
by Penguin; in the United States,
St. Martin's Press launched Osho in 1995 with
100,000 copies of the Osho Zen
Tarot, and, in 1996, released MEDITATION THE
FIRST AND LAST FREEDOM.
Additional works are forthcoming.
Multilingual -- highlights
Languages include Bulgarian, Danish, Hebrew,
Greek, Urdu, Indonesian,
Polish, Portuguese, Tamil and Bengali.
"Meditation: the First and the Last Freedom"
is available in 18 languages
and has sold over 300,000 copies since 1991.
One of Osho books from Osho Publicaties Amsterdam
was in the top 10
best-seller list. (source: Oibibio)
The Rajneesh Bible Vol. 1 from Bompiani was
on major best-seller lists in
Italy. 104 Osho titles in print in Italy today
from 23 different publishers.
Two Osho paperbacks sell a combined 250,000
copies in 1994/95.
Vera magazine's August 1997 500,000 copy-printrun
will include a set of
cards from the Osho Zen Tarot.
Osho's books on the best-seller list in Korea
since the late 80s, 183 titles
in print, over 1.25 million copies sold.
Czech Republic: The Orange Book is number
6 on the best seller list in 1992
Hungary: First Osho book published in 1995.
My Way: The Way of the White
Clouds on book sellers' recommended books
list and sold out.
600,000 Osho books sold in Russia in the past
3 years.
1995: First Osho book in mainland China, three
editions sold out within
three months; 11 additional books published
since then, with over 600,000
copies in print to date. The Bertelsmann Book
Club in China is currently
featuring Osho's books; 35th Osho book in
Taiwan. In Taiwan sales tripled in
5 years to 50,000 per year.
One of the biggest publishers in Brazil, Ediouro,
has just acquired What Is
Meditation, to become the 48th Osho title
in Portuguese.
Germany: 78 Osho titles in print
India: in 1995, 450,000 books sold in
regional languages excluding English.
In South America, China and Korea books have
been pirated
Other printed media news/highlights
The Osho Times International is read in 53
countries in 6 languages.
Since 1990: Blitz, India's largest English
language weekly magazine with 1.5
million readership, has been publishing discourses
of Osho frequently.
The Indian Parliament has placed a complete
set of Osho's books in a special
section named after the author, a privilege
that otherwise only Mahatma
Gandhi enjoys.
Electronic media/entertainment industry
Public TV:
Osho's talks have been on TV in many different
countries. They are available
to 100 million households every day on a footprint
spanning 56 countries
from England to Hongkong from different networks
based in Asia, including
Zee TV India, the fastest growing TV phenomenon
in world history and part of
the Star TV network. 48 cable TV networks
in 25 states frequently air Osho's
discourses throughout 400 US cities.
Italy: Nuova Era, a magazine with circulation
of 70,000 copies, circulated a
meditation CD ROM including video extracts
from Osho's discourses,
meditation music, and an interview with Waduda
from New Earth Records with
every copy of their magazine. A revised edition
of the programme will now go
on Italian national TV.
Audio
Bertelsmann Musikgesellschaft has released
6 discourses as "Talking Books"
on Compact Disk and MC in the UK.
Audio Renaissance, a publisher of Talking
Books in the USA who is
distributed by St Martin's Press, has just
come out with 3 spoken discourses
by Osho Their initial orders exceeded 5,000
copies per title so they
followed immediately with another set of 3
titles. Their spring catalogue
will feature Osho as the Spoken Word author
of the month.
Audio Literature, another publisher of Talking
Books, has started publishing
discourses by Osho in April 1997.
Audionet.com, the Internet's largest broadcaster
of radio programmes, music
and Talking Books, chose Osho's discourse
"The Joy of Living Dangerously" as
Pick of the Week in July 1996 and subsequently
featured a whole series of
discourses by Osho.
New Earth Records sold over 100,000 CDs and
MCs of Osho's meditations in 5
years.
In all, 51 titles of Music From the World
of Osho are available from 84
publishers/distributors in 34 countries world-wide.
Osho Commune International
cc.osho@oci.sprintrpg.ems.vsnl.net.in
17 Koregaon Park
http://www.osho.org
Pune 411001
Tel: +91.212.628562
India
Fax: +91.212.624181