Osho in Print - Osho's HeartBeats Sept 1997
     

    Osho in Print

    Osho International: Publishing Fact Sheet 06/01/97

    General overview

    Osho is often referred to as the most prolific author, with some 600 titles
    to his name.
    There are 4,800 hours of English discourses recorded on audio tape, all
    digitised on DAT, 4,000 hours of Hindi discourses recorded on audio tape,
    all digitised on DAT, and 3000 hours of discourses recorded on video tapes,
    all digitised on D2 digital video tape.

    Osho is India's best selling author. Over one million books and tapes of
    Osho are sold annually, the audio tapes now releasing via PanMusic, formerly
    CBS India, India Today/Warner Music, HMV, and Sony Music.

    Information about Osho, his books, audios and videos, and the Pune Osho
    Commune International, is available on the World Wide Web at Osho.org. The
    site has about 25,000 visitors per month and the Osho Zen Tarot is rumoured
    to be the "most discussed item on the Body Mind Spirit section of the World
    Wide Web."
    The site received NetGuide's Goldsite award for overall excellence in early
    1997.
     
     

    Printed media--Overview
    43 languages, some 2000 titles published, and a further 600 under license
    for translation and/or publication.
    Over 180 titles are published each year, i.e. a new title every other day.
    Diamond Pocket Books, New Delhi, published 226 titles over the last 5 years
    Some prominent publishers: Heyne, Bertelsmann, Penguin, St. Martin's Press,
    HarperCollins, Mondadori, Macmillan, Kodansha, Edition Albin Michel.
     
     

    International highlights
    The release of India My Love in India in early 1997 was a huge success, with
    a simultaneous launch in 36 locations across the country. At the New Delhi
    International book fair national TV covered the official release of the book
    by Dr. Manmohan Singh, former Union Finance Minister, known as the
    "architect of Indian Liberalisation". The book was also launched by the
    Indian High Commissioner to the UK, the Mayor of Cleveland, the Indian High
    Commissioner to Kenyaand other dignitaries.
    India My Love is climbing on the best seller lists in India, having reached
    the 5th spot (source: Asian Age)
    Heyne's From Medication to Meditation is in its fourth edition and was
    launched in a separate special edition as part of a series of Heyne's chosen
    self-help books. In addition, Osho's second book from Heyne was just
    published and a further two titles are in preparation, all with
    pre-publication sales of 2-3 times average. Heyne have expressed interest in
    an ongoing series of Osho titles.
    Osho's "Life's Mysteries" from Penguin, number 2 on the non-fiction
    best-seller list in India (source: Asian Age)
    In the United Kingdom, Osho is distributed by Penguin; in the United States,
    St. Martin's Press launched Osho in 1995 with 100,000 copies of the Osho Zen
    Tarot, and, in 1996, released MEDITATION THE FIRST AND LAST FREEDOM.
    Additional works are forthcoming.
     

    Multilingual -- highlights
    Languages include Bulgarian, Danish, Hebrew, Greek, Urdu, Indonesian,
    Polish, Portuguese, Tamil and Bengali.
    "Meditation: the First and the Last Freedom" is available in 18 languages
    and has sold over 300,000 copies since 1991.
    One of Osho books from Osho Publicaties Amsterdam was in the top 10
    best-seller list. (source: Oibibio)
    The Rajneesh Bible Vol. 1 from Bompiani was on major  best-seller lists in
    Italy. 104 Osho titles in print in Italy today from 23 different publishers.
    Two Osho paperbacks sell a combined 250,000 copies in 1994/95.
    Vera magazine's August 1997 500,000 copy-printrun will include a set of
    cards from the Osho Zen Tarot.
    Osho's books on the best-seller list in Korea since the late 80s, 183 titles
    in print, over 1.25 million copies sold.
    Czech Republic: The Orange Book is number 6 on the best seller list in 1992
    Hungary: First Osho book published in 1995. My Way: The Way of the White
    Clouds on book sellers' recommended books list and sold out.
    600,000 Osho books sold in Russia in the past 3 years.
    1995: First Osho book in mainland China, three editions sold out within
    three months; 11 additional books published since then, with over 600,000
    copies in print to date. The Bertelsmann Book Club in China is currently
    featuring Osho's books; 35th Osho book in Taiwan. In Taiwan sales tripled in
    5 years to 50,000 per year.
    One of the biggest publishers in Brazil, Ediouro, has just acquired What Is
    Meditation, to become the 48th Osho title in Portuguese.
    Germany: 78 Osho titles in print
    India: in 1995, 450,000  books sold in regional languages excluding English.
    In South America, China and Korea books have been pirated
     
     

    Other printed media news/highlights
    The Osho Times International is read in 53 countries in 6 languages.

    Since 1990: Blitz, India's largest English language weekly magazine with 1.5
    million readership, has been publishing discourses of Osho frequently.

    The Indian Parliament has placed a complete set of Osho's books in a special
    section named after the author, a privilege that otherwise only Mahatma
    Gandhi enjoys.

    Electronic media/entertainment industry
    Public TV:
    Osho's talks have been on TV in many different countries. They are available
    to 100 million households every day on a footprint spanning 56 countries
    from England to Hongkong from different networks based in Asia, including
    Zee TV India, the fastest growing TV phenomenon in world history and part of
    the Star TV network. 48 cable TV networks in 25 states frequently air Osho's
    discourses throughout 400 US cities.
    Italy: Nuova Era, a magazine with circulation of 70,000 copies, circulated a
    meditation CD ROM including video extracts from Osho's discourses,
    meditation music, and an interview with Waduda from New Earth Records with
    every copy of their magazine. A revised edition of the programme will now go
    on Italian national TV.
     

    Audio
    Bertelsmann Musikgesellschaft has released 6 discourses as "Talking Books"
    on Compact Disk and MC in the UK.
    Audio Renaissance, a publisher of Talking Books in the USA who is
    distributed by St Martin's Press, has just come out with 3 spoken discourses
    by Osho Their initial orders exceeded 5,000 copies per title so they
    followed immediately with another set of 3 titles. Their spring catalogue
    will feature Osho as the Spoken Word author of the month.
    Audio Literature, another publisher of Talking Books, has started publishing
    discourses by Osho in April 1997.
    Audionet.com, the Internet's largest broadcaster of radio programmes, music
    and Talking Books, chose Osho's discourse "The Joy of Living Dangerously" as
    Pick of the Week in July 1996 and subsequently featured a whole series of
    discourses by Osho.
    New Earth Records sold over 100,000 CDs and MCs of Osho's meditations in 5
    years.
    In all, 51 titles of Music From the World of Osho are available from 84
    publishers/distributors in 34 countries world-wide.
     
     

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